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The Power HourWelcome to
The Power Hour
Learn, Grow and Participate.
When you work with The Power Practice, you connect yourself with experts in both business and eye care . . . and all the places in between! Think you have what it takes to be a successful doctor and entrepreneur at the same time? We know you do – and we’ll prove it to you.
The Power Hour
The Power Practice is a group of doctors and business leaders who are bent on success for independent optometry practice owners. We’ve been there. We know the ropes. We want to see others be successful. Led by Dr. Bethany Fishbein, CEO, The Power Practice is laser-focused on results for practice owners, with a good twist of fun along the way.
For over 20 years, The Power Practice team have been thought leaders in the field of independent optometry. Initially started by Dr. Gary Gerber in 2003, The Power Hour is the longest-running optometry podcast in the world. Our episodes have been downloaded over 850,000 times by listeners around the globe.
Words that Sell: How to Maximize Your Marketing Impact
How much do the exact words we choose matter? In this episode, Eugene Shatsman from National Strategic Group joins us to show us how saying the same thing in two different ways can make a huge difference in your results. Which words pre-program patients to buy? What...
From Friends to Business Partners Dr. Charlene Henderson
Becca Starks joins Bethany to talk about who today's graduating ODs are and what they're looking for in their careers. If you're looking for a new associate, this is a can't-miss! May 24, 2023 Transcription:Becca Starks: We have the ear with the students to hear...
Optometry’s Class of 2023! Who are they, and what are they looking for?
Becca Starks joins Bethany to talk about who today's graduating ODs are and what they're looking for in their careers. If you're looking for a new associate, this is a can't-miss! May 24, 2023 Transcription:Becca Starks: We have the ear with the students to hear...
Things to do TODAY to get patients in your chair tomorrow
Bethany talks about simple marketing strategies to attract new patients to your practice. May 17, 2023 Transcription:Bethany Fishbein: The worst thing is sitting in your practice feeling helpless like this is happening to me. Why is my schedule so slow? The...
Bethany’s Guest Appearance on 20/20 Money Podcast: How Tiny Improvements Lead to Big Success
Discover how stepping outside conventional boundaries can transform your practice into a thriving hub of engaged patients. Bethany joins Adam Cmejla on the 20/20 Money to talk about how making tiny improvements in your practice can lead to remarkable financial...
The Power of Nature: Business Outside
Join Dr. Bethany with Bart Foster, Founder of BusinessOutside, and Managing Director of Sanitas Advisor. Bart is also the author of BusinessOutside: Discover Your Path Forward, a book that offers a science-inspired philosophy that reimagines corporate culture by...
The Great Game of Business and its Impact on Optometry Practice
Welcome to Today's episode where we discuss the Great Game of Business and how it can impact an optometry practice. With Dr. Danny Clarke, Owner of Clark Eye Care Center in Wichita Falls, Texas, and Co-Founder of Modus Practice in Motion. We'll talk about a...
A 5 Day Staff Meeting… in Kenya?
As a team, it's essential to prioritize team building and developing a strong culture. One of the best ways to do this is by going on a trip together. Not only does it provide a fun and exciting opportunity to get away from the office and experience something new, but...
The Review Revolution: Unleashing the Power of Online Reviews
In this episode, we explore the Power of Online Reviews and how they have revolutionized the way businesses operate. From Google to Yelp and Facebook Reviews, we discuss the impact of these platforms on consumer behavior and how businesses can leverage this powerful...
Revolutionizing Wages: How this Method Allows You to Pay Your Staff More
Dr. Bethany shares an innovative approach that can help optometrists revolutionize wages and pay their staff more. This method creates a win-win situation for both the practice and the staff members and has been shown to increase staff motivation, productivity, and...
Eye Care Excellence: Elevating Customer Service in Optometry
In this episode, we explore the importance of customer service in optometry with Dr.Jennifer Stewart. She is the Editor of Independent Strong, Founder of OD Perspective, Co-Founder and Chief Vision Officer of Performance 2020, and an optometrist with almost 20 years...
Helping your team learn good financial habits
It's essential to acknowledge that financial stress can have a significant impact on an individual's mental and physical well-being. As a Practice Owner, it's vital to recognize this and take steps to support your staff. In this episode, Dr. Bethany and Evon Mendrin...
Turning ADHD into a Productivity Superpower
Do you have trouble organizing your days for success? Steve Alexander, Head of Marketing, Strategic Partnerships at Anagram, shares his actionable tips and tricks to maximize productivity and enhance time management. March 1, 2023Transcription:Steve Alexander: That's...
Tiny Changes: Big Financial Results
Take control of your finances and achieve your financial goals through small, manageable changes. Founder and CEO of Integrated Planning & Wealth Management Adam Cmejla shares actionable strategies and real-life examples to apply to your financial situations....
Going For It: Why Taking Risks Can Be Worthwhile
Join Dr. Kyle Cheatham Chief Executive Officer at KMK Optometry Board's Review and Vision Specialists, as he shares his journey from helping one person to becoming the #1 Trusted Leader In Board Exam. In this episode, Bethany and Kyle discuss the challenges and...
Creating an Eyewear Experience
Join Wendy Buchanan, Owner of Perceptions Eyewear Inc. and the creator of the Be Spectacular Eyewear Styling System, as she shares her proven strategy that will make your patients feel special and makes your practice stand out. February 1, 2023Transcription:Wendy...
The Most Profitable Mode of Practice is Not What You Think
A good understanding of where your Practice is making money and the costs associated with running a business are important for long-term success. Join Bethany as she shares insights, lessons learned, and tools to improve practice profitability. January 25,...
MiniGames
There's a fun and engaging Theme, a Team Goal that everyone sets and track, a Scoreboard for progress, and a Reward for winning! COO of Clarke Eyecare Center and Co-Founder of Modus Practice in Motion Joely Anderson, shares how you can start MiniGames and how it can...
Creating a Great Practice Culture
Building the right culture takes time and thought, and frankly, it’s not a one-size-fits-all deal! Today Dr. Jennifer shares how important culture is in her practice and how she succeeds. January 11, 2023Transcription:Dr. Jennifer Brady-Cook: When they're met at the...
Taming the Inner Critic
Your inner voice can be either a powerful stepping stone or a major obstacle to reaching your goals. Our first episode for 2023 with Kim Boudreau Smith, Leadership and Speaking Coach, talks about how you can conquer your inner critic, strengthen your real self, and...
Creating a Financial Plan for 2023
How much do you want to earn in 2023? Bethany talks about how to use your financial statement to make sure you get there. December 21,2022Transcription:Dr. Bethany Fishbein: You've got this net number, when you mentally subtract out all the other things that are going...
Bonuses, Gifts and Holiday Parties, Oh My!
What are you planning for your staff this holiday season? December 14, 2022 Transcription:Allison Kraemer: To me, a bonus is something that the team is working towards a goal and they get rewarded for meeting that goal. A gift is something that you are giving to your...
The Vision/Traction Organizer
EOS Implementer Beth Berman is back to talk about a powerful tool to get you organized for 2023. December 7, 2022 Transcription:Beth Berman : What must we get done this year, In order to build towards the three-year picture? Maybe this year we need to move an office....
More Pumpkin Planning
Bethany continues the conversation with practical ideas to Pumpkin Plan YOUR business. November 23, 2022Transcription:Dr.Bethany Fishbein: Sure you can improve your practice by doing any of these dozen things that you get in your email box. The thing is, you cannot...
Pumpkin Plan Your Practice
Mike Michalowicz shares the steps and strategies you can follow to get the best out of your practice using his Pumpkin Plan system. November 17, 2022 Learn more about Pumpkin Plan: https://mikemichalowicz.com/Transcription:Mike Michalowicz: Imagine your best customer....
Collaborative Communication
Are you ready to take the risk or chance to improve your communication? Join Bethany and Lisa Little, Artistic Director of ComedySportz San Antonio and Professional Improviser talk about Improv and how it can change and better your communication in your practice....
Bethany talks Big Picture on the Dare To Be Different podcast
Bethany's appearance on Nick Despotidis's podcast. October 26, 2022
How Mindset Impacts Financial Decision Making
How do we learn to make good financial choices? Join Founder and Lead Advisor of Optometry Wealth Advisors LLC Evon Mendrin, as he talks about the different mindsets and how it will impact your future financial success. Get in touch with Evon Mendrin and Optometry...
What Optometry Practices Can Learn from Fine Dining Restaurants
What can fine dining establishments teach us about running a great optometry practice? Matt Rosner and Dr. Fishbein talk about some interesting parallels between these areas and some actionable advice for running the "Ruth's Chris Steakhouse of eye care practices."...
Making Your Practice More Inclusive
Learn how you can make your practice LGBTQ+ inclusive for both your patients and staff as Dr. Bethany and Kirsten discuss it in today’s podcast. Want to get to know more about our guest Kirsten Bunch? Visit her website! Kirsten Bunch October 5,...
Thinking About Selling Your Practice?
Erik Ferjentsik, CEO and Founder of Visionary Practice Group talks about what it looks like to sell your practice in today's market. Learn More about Visionary Practice Group September 29, 2022Transcription:Erik Ferjentsik: You start with a top-line offer. They give...
Consulting With The Power Practice
If you want to learn the What, When, Who, Why, and How’s of the Power Practice, this podcast episode is for you. Dr. Bethany and the team discuss what clients can expect if they consult with The Power Practice. Learn more from these clients turned consultants because...
How Mindset Impacts the Success of Your Practice
Bethany's Appearance on The Optometry Money Podcast. www.optometrywealth.com September 14, 2022Transcription:Dr. Bethany Fishbein: I’ve met doctors and clients we’ve worked with who’ve come in initially saying, “I don’t want to practice anymore. I’ve made a mistake....
Bills and Codes: Is your Practice Billing what it should be?
What are Insurance Audits and how important are they? Dr. Bethany and Dr. Viktoria discuss what the factors are for an Insurance Audit and how we can be ready for them. September 7, 2022Transcription:Dr. Viktoria Davis: If you are billing appropriately and correctly,...
Communication and Consistency
Bethany shares her insights on how good communication and consistent discussions with patients and staff, whether a practice is doing well or not, can make a huge difference. September 1,2022Transcription:Dr.Bethany Fishbein: I think that if we kept that interest and...
How to Deal with Medical Malpractice
Keeping your patients happy and detailed records can prevent untoward incidents at your clinic. Bethany and Joe DeLoach discuss how we can prevent Medical Malpractice from happening and how to deal with them. August 17, 2022Transcription:Dr. Joe DeLoach: Keeping...
Predictable Success : You’ve grown your business so what’s next?
Everything is going fine for your business, or is it? This is Part 2 of Bethany and Char Watson’s discussion on the remaining stages of the Predictable Success Growth Model. August 10, 2022 Learn more about Predictable Success: Amazon.com: Predictable Success: Getting...
Growing Your Practice
Ever heard of Fun, Whitewater, and Predictable Success? Char Watson and Bethany discuss the first four stages of the Predictable Success Growth Model and How you can go through them and scale your business. August 3, 2022 Learn more about Predictable Success:...
Managing Health and Safety in our Practices
From discussions about medical emergencies, theft, and to a possibility of a shooter, Officer Tom shares with us practical advice on how we can keep our practices safe. July 20, 2022 https://www.youtube.com/watch?v=5VcSwejU2D0Transcription:Officer Tom: It could just...
Understanding Your P&L
Do you truly know how your practice is performing? Today Paul Ferraro talks about the Profit and Loss statement and how you can plan to make your practice more profitable. Learn how to do bottom-up forecasting to get the Net Income you want to achieve. July 13,...
How to Optimize Your Practice
Join Bethany on her first Solo Podcast and talks about some of the changes that you can make in your Practice. And how you can evaluate your practice and make sure that you are where you want to be and on a path to get where you want to go. Date: July 6,...
Why Private Practice Optometry is still Awesome, The Importance of a Community and Leadership Resources. (Bethany’s Guest appearance in 20/20 Money Podcast)
Live from Vision Expo East: Adam Cmejla talks to Bethany about her perspective on why they both love the model of private practice in Optometry, why it’s important to surround yourself with a good community as a business owner and OD, the importance of learning about...
A Happiness-Centered Optometry Practice
Discouraged by all of the doom and gloom on optometric social media? Dr. Nick Despotidis talks about having the courage to make your practice a place you love to be. Date: June 1, 2022Transcription:Dr. Nick Despotidis: None of our staff work for us for financial...
Myopia: A Global Epidemic
Join Bethany as she talks with Johnson and Johnson Global Director of Professional Education for Myopia and International Myopia Institute Co-Founder Dr. Monica Jong about Myopia Management and the Importance of Proactive Treatment. Date: June 15,...
Role of an Office Manager
Beth Berman talks about EOS and how it could work to help you get what you desire from your practice! Date: June 8, 2022Transcription:Beth Berman: Think how much more fun business would again become versus selling it, having to rebuild having to find the people set...
Recession-Proof Your Practice
Former Power Hour host and Power Practice CEO Gary Gerber talks about ways to prepare your practice for an upcoming recession. Date: June 1, 2022Transcription:Dr.Gary Gerber: I think that's actually the way to recession-proof your practice, you started thinking I how...
Virtual Assistants from the perspective of the Virtual Assistant
We've talked about the benefits of having a virtual assistant. Hear what it's like to BE a virtual assistant from professional VA Joanah Mandilag Transcription: Joanah Mandilag: This has already given me the freedom to work and stay beside my...
Save the Planet and Help Your Practice
Dr. Brian Spittle talks to Bethany about how creating an Eco-Friendly office can help you gain patients, keep staff, and increase profits. You won't want to miss this GREEN episode. Date: Wednesday, May 18, 2022Transcription: Dr. Brian Spittle You...
A Team With A Vision
Visually Impaired runner Jennifer Herring just completed her 19th Boston Marathon and shares some life lessons on The Power Hour. https://www.unitedinstride.com/ https://www.usaba.org/endurance/ https://www.mabvi.org/get-involved/team-with-a-vision/...
What Are They Thinking? Understanding the Desires of Associate Doctors and How to Hire Better!
Dr. Chris Lopez of ODs on Finance talks to Bethany about what associates are looking for.Date: Wednesday, May 4, 2022