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Articles, Interviews and Information to Help You Become a Better Practice Leader
How Membership Plans Drive 4.5X Higher Patient Spend: Proven Strategies with Jordon Comstock
In the latest episode of Power Hour, Jordon Comstock discusses how membership plans can transform your optometry practice’s approach to patient care and revenue growth.
Golden Nuggets of Marketing & Technology: Insights from Eugene Shatsman and Daniel Rostenne
Recorded live in Las Vegas at Vision Expo West, Eugene and Daniel challenge each other to share impactful tips that you can apply right away to your practice.
Low Vision Myths Busted: How One Practice Earns $600K Seeing a Few Patients Each Week
Low vision care is often misunderstood, but in this episode of Power Hour, Dr. Richard Shuldiner shares how he’s defying industry norms with a low vision practice that generates $600,000 annually – while seeing just 6-8 patients per week! With decades of experience, Dr. Shuldiner has developed a highly profitable, patient-centered model that breaks down the barriers many optometrists face when considering low vision care.
A Candid Conversation with VSP’s Former CEO Jim McGrann: Innovation, AI, and Industry Challenges
Welcome to the Vegas Innovators Series, where we bring you cutting-edge insights from some of the brightest minds in optometry and ophthalmic care. In this special episode, host Eugene Shatsman sits down with industry leaders – Brant Southwell, Dr. James Rynerson, Cindy Braden, Cassandra, and Jim McGrann, each with game-changing innovations that are reshaping the way we think about eye care.
Vegas Innovators Series: Eye Care Leaders Reveal the Industry’s Next Big Things
Welcome to the Vegas Innovators Series, where we bring you cutting-edge insights from some of the brightest minds in optometry and ophthalmic care. In this special episode, host Eugene Shatsman sits down with industry leaders – Brant Southwell, Dr. James Rynerson, Cindy Braden, Cassandra, and Jim McGrann, each with game-changing innovations that are reshaping the way we think about eye care.
The Dry Eye Success Formula with Dr. Paul Karpecki, Dr. Shane Swatts & Eugene Shatsman
How would you like to see more dry eye patients in your practice? What if you could enhance your treatment protocol while driving your dry eye conversion rates? In this episode of Power Hour, we present a proven formula for success, based on the experiences of two industry greats – Dr. Paul Karpecki and Dr. Shane Swatts. These leaders in dry eye care share actionable strategies that can transform your practice and boost patient outcomes.
OD Evolution: Recruiting Doctors & Expanding Scope with Dr. Nate Lighthizer
Optometry has been stepping up to meet the demands of modern healthcare for decades. In this week’s Power Hour episode, host Eugene Shatsman and Dr. Nate Lighthizer, Dean of NSU Oklahoma College of Optometry, dive into how the profession is continuing to evolve and push boundaries.
The Data Is In: Provider Sentiment, Patient Trends & Vision Expo Preview with the Vision Council
Are you feeling a squeeze in your practice over the last few months? You’re not alone. Patients are shifting spending habits and doctors are reporting in across the whole industry. The biggest repository of industry data is at the Vision Council and in this episode your host Eugene Shatsman goes behind the scenes to learn what doctors are thinking, how consumers are spending, and what opportunities we have on the horizon.
The Top 4 Hidden Profit Leaks in Your Optometry Practice (and How to Fix Them)
Are you an established optometry practice owner seeking to optimize your operations, boost profitability, and elevate patient care? The Power Audit is your comprehensive solution to uncover hidden opportunities and drive your practice to new heights.
Adapting and Advancing: Amir Khoshnevis and Eugene Shatsman on the Changing Face of Optometry
The Changing Face of Optometry: The optometry industry is at a crossroads, and the future holds both challenges and opportunities. In this episode of Power Hour, Dr. Amir Khoshnevis, the President and Chief Medical Officer at the largest network of private practice optometrists in North America – Vision Source, offers his unique perspective on navigating this complex landscape.