The Power Hour Podcast
With Eugene Shatsman
Welcome to The Power Hour
The Optometry Podcast
The Power Hour
The Power Hour is Optometry’s longest-running show. With millions of listens, it’s a must-subscribe for optometric community members. The show regularly features content around industry news, innovation, growth strategies and leadership development. The show is backed by The Power Practice, a consulting and coaching powerhouse dedicated to supporting independent optometry. The Power Practice offers support for practice owners looking to grow financially, increase their free time, and gain confidence in their decision making.
Submit your industry questions, and our podcast host will address them directly during the show!
The Practice Profitability Plan
The Practice Profitability Plan leverages our experience, vantage points, and industry insights to help you uncover the biggest profit opportunities in your practice. By carefully analyzing your financial reports and utilizing our proprietary process, we can quickly review several impact points to drive greater impact to your practice.
Maximize your current efforts, unlock hidden profit potential, and implement the most impactful changes to boost your bottom line today!
Maximize Profitability Through Real Estate
Ken Jorgenson of CARR discusses important things to consider when leasing or buying a space for...
Increase Insurance Reimbursement and Minimize Audit Risk
Dr. Viktoria Davis, a Power Practice consultant, and the brains behind our Power Audit, talks...
How can a virtual assistant fit into your practice?
Dr. Thanh Mai and Dr. Prapti Chandrani talk about virtual assistants and how they fit into their...
Going Forward Fearlessly
Dr. Bethany Fishbein, CEO of the Power Practice, talks to Dr. Carly Rose about decision making and...
Adding myopia management to your practice
Drs. Thanh Mai and Valerie Lam discuss what it takes to have a thriving myopia management...
Were Gary’s predictions correct?
Let's go back to the beginning of the year and check out what Gary thought about 2021. Date:...
Learn more about online marketing
Daniel Rostenne from EyeCarePro goes all in on online marketing on this week's Power Hour.Get...
Throwback to Expo 2018
Think back to Vision Expo - March 2018, Jacob Javitz Convention Center, New York City. This week...
Expanding your team? Advice you’ll need before you get started
Angela Eastman from Pacific Apex Law Group, LLP joins Dr. April Jasper this week on the Power...
An innovative way to connect ECPs to your practice
Dr. Scott Jens and Dr. Ali Khoshnevis from ClinicCover are our guests on the Power Hour with Dr....
Get inspired by our special guest Dr. Tsontcho Ianchulev
Optometry's most watched weekly podcast recorded live from West Palm Beach, Florida with Dr. April...
Get up to speed on online marketing
Daniel Rostenne from EyeCarePro goes all in on online marketing on this week's Power Hour. Get...
Compare notes on shutdown cases
Joseph Nezgoda, MD, MBA, joins April & Gary on Power Hour this week. They discuss cases they...
Learn more about Frederic Jouhet from MacuHealth
Frederic Jouhet, founder and CEO of MacuHealth, joins Power Hour this week. He discusses career...
Find out who the OWA is and celebrate International Women’s Day
Connect, Inspire, Lead—these are the core values of OWA - Optical Women's Association. In...
Find out how Marchon Eyewear was created and how it changed the optical industry
In 1983, entrepreneurs Jeff White, Larry Roth, and Al Berg set out to create a new eyewear company...
Look ahead to what you want 2021 to be for your practice
This week on Power Hour, April and Gary focus on the vision for 2021. They discuss what ODs should...
What can ODs learn from Warby Parker?
Neil Blumenthal, cofounder and coCEO of Warby Parker, joins April & Gary this week on Power...
How to prevent hackers and keep office data secure
April and Gary talk cybersecurity on this week's Power Hour, and Mark from CrystalPM joins the...
Filling your spring exam schedule
This week, Gary welcomes his new Power Practice co-chief dream officer and Power Hour cohost,...
Surprise guest and big announcement on Power Hour!
Join Gary on Power Hour this week for a surprise guest and big announcement for Power Hour...
Why don’t ODs prescribe more nutraceuticals?
Kimberly Friedman, OD, vice president of sales at PRN, discusses the barriers ODs face to helping...
Industry execs discuss winners and losers for 2020 and predictions for 2021
This week, join Gary and industry executives while they discuss winners and losers for 2020, along...
How to budget for 2021
This week, Gary discusses how to create a budget for 2021 in the face of a crazy 2020 and still...
How to prepare for the “new normal”
With a vaccine on the horizon, learn how to prepare for the "new normal" this spring, summer, or...
If another COVID shutdown affects your practice, are you ready?
COVID-19 cases are rising around the country and around the world. If another COVID shutdown...
What’s next for Optometry school education?
What will optometric education look like post COVID? Find out from Howard Purcell from New...
How to beat COVID fatigue
COVID fatigue...we are all feeling it. COVID isn't going away any time soon, so join Gary this...
How to best use manufacturer reps and consultants…especially during COVID
This week on Power Hour, Gary outlines how to best use manufacturer reps and consultants —with new...
It’s time to prep for year-end
It's that time of year...you're staring down the end of 2020.Gary outlines prepping for year-end:...
From research to clinical practice: what goes on behind the scenes to allow you to take care of your patients?
From research to clinical practice: What goes on behind the scenes to allow you to take care of...
How to finish 2020 strong
2020 has been quite a year on many different levels. As we go into Q4, find out how you can close...
What has the industry learned from Covid-19?
Following up on last week's show about what optometry has learned from COVID, this week we turn...
What have ODs learned from COVID-19?
Sure, it hasn't been a great time, but ODs can learn from adversity. Gary outlines key takeaways...
Improve your practice one patient at a time
Drs. Jeff and Susan Kegarise grew their Nashville eye care practice to seven times the national...
How can manufacturer campaigns benefit your practice?
Learn how to use manufacturer myopia management consumer campaigns to your practice’s benefit....
Dr. Joseph Allen on Doctor Eye Health You Tube channel
Dr. Joseph Allen is the host of Doctor Eye Health YouTube channel. This week, find out what...
Revisiting new ways AMD can fit in an OD’s practice
Learn how a refocus on AMD can help improve outcomes and satisfaction for your patients and drive...
Update on the new FTC contact lens rule
In case you haven’t heard, there is a new FTC contact lens rule.Dr. Michael Mayers, director of...
How to add myopia management to your practice
Drs. Thanh Mai and Valerie Lam discuss what it takes to have a thriving myopia management...
Is another shutdown coming?
Is another shutdown coming? The number of COVID-19 infections is rising. This week, hear more...
Find out how hiring has changed post-COVID-19
Mike Neal from Build My Team joins the show this week to discuss hiring during COVID-19. Find out...
Discuss the challenges and opportunities unique to young ODs
Tonight, find out more about the challenges and opportunities unique to young ODs. Drs. Justin...
Leverage technology to enhance patient experience & increase revenue
ECP practices throughout the country are faced with increasing pressure to differentiate their...
What is happening with Global Myopia Awareness Coalition?
Find out more about Global Myopia Awareness Coalition, their Game On campaign, and how ODs can...
Myopia management—get the big picture
Find out what's on the horizon for myopia management and how ODs can choose the best options for...
I’ve reopened. Now what?
Tune in to this episode of The Power Hour and hear our best advice, tips and techniques to ensure...
What is your post-COVID practice worth and is now the right time to sell your practice?
COVID-19 has rewritten the rules on practice valuations and growth. Is now the perfect time to...
Learn how ReopenEyecare.com can help your practice on the next episode of the Power Hour
Reopeneyecare is a new digital platform designed to help eyecare providers navigate the...
What is disinformation about contact lens wear during COVID-19?
Dr. Lyndon Jones from the Centre for Ocular Research and Education (CORE) at the University of...
"Self-improvement is the hallmark of true leadership. The richness of dialogue is where we find the opportunity and potential for growth. My commitment for the Power Hour is to curate conversations that are not only compelling but also profoundly transformative, aimed at fueling your journey towards self-enhancement."
Eugene Shatsman, Practice Marketing Strategist and Power Hour Show Host