What exactly does the Vision Council do, and how can it help your practice thrive in the future?
Join your host, Eugene Shatsman, on the Power Hour Podcast for an exclusive interview with Ashley Mills, CEO of the Vision Council, and Alysse Henkel, VP of Insights & Research.
Gain actionable insights from over 60 million patient transactions and data points to make data-driven decisions for your practice’s future. Learn how the Vision Council Advantage fuels industry growth with advocacy in action, education, and free marketing resources.
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In this episode:
00:00 Introduction
03:08 Optical innovations and Vision Expo’s move to Orlando for 2025
27:21 Myopia management data and trends
35:31 Statistics on online versus in-person eyewear purchases
41:11 Data on current consumer trends in the optical industry
48:32 The untapped potential in optical practices
Connect with Ashley Mills:
Ashley Mills is the Chief Executive Officer of the Vision Council. She has served the Council as the Director of Marketing and Shows (2003-2006) and the Vice President of Trade Shows and Meetings since 2016.
LinkedIn – https://www.linkedin.com/in/ashley-a-mills
Connect with Alysse Henkel:
Alysse Henkel serves the Vision Council as the Vice President of Research and Insights.
LinkedIn – https://www.linkedin.com/in/alyssehenkel
Connect with Eugene Shatsman:
The Practice Profitability Plan
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