by Kaitlin Niland | May 5, 2025 | Power Hour
You don’t need better frames. You need a better framework. If your optical team is burned out, your training feels stale, or your sales aren’t where they should be, keep reading. Practices often treat their optical like an afterthought, instead of treating it as an...
by Kaitlin Niland | Apr 29, 2025 | Power Hour
Efficiency isn’t just a goal anymore — it’s survival.As staffing shortages, rising costs, and operational headaches put pressure on practices, smart innovations are reshaping how optometry works. In this final installment of the Power Hour Innovator Series, recorded...
by Katherine Daymond | Apr 24, 2025 | Power Hour
What does it take to create an unforgettable patient experience; one so powerful it sparks word-of-mouth referrals and loyalty that no discount or promotion can buy? In this episode of Power Hour, renowned author and customer experience strategist, Dr. Joseph...
by Katherine Daymond | Apr 16, 2025 | Power Hour
Most practices think buying the latest technology will automatically boost revenue — but Dr. Sage Hider says it’s not about what you buy, it’s how you use it. In this episode of The Power Hour, Dr. Hider joins Eugene Shatsman to break down how every piece of...
by Kaitlin Niland | Apr 9, 2025 | Power Hour
This isn’t a clinical episode, it’s a human one. Kenneth Hines, known online as Professor Hines, is a celebrity photographer with a global portfolio. Despite depending on his eyes to make a living, he quietly lived with deteriorating vision, avoiding the eye doctor...
by Katherine Daymond | Apr 1, 2025 | Power Hour
Some patients walk out feeling wowed. Others walk away — and never come back. What’s the difference? It’s not your prices. It’s not your credentials and the experience. In this eye-opening episode of Power Hour, Eugene Shatsman sits down with Shareef Mahdavi —...