Blog
Articles, Interviews and Information to Help You Become a Better Practice Leader
The Eyecare Industry’s Big Reset: Data Trends, Economic Strain, and the Future of Vision Expo
The Eyecare Industry’s Big Reset: Data Trends, Economic Strain, and the Future of Vision Expo There’s no sugarcoating it: the data shows the eye care industry is facing headwinds.
Bringing Aesthetics into Optometry: Dr. Chelsea Kesty on Lasers, Toxins & the $10K Patient Opportunity
Is optometry the next frontier for aesthetic medicine? In this insightful episode of Power Hour, host Eugene Shatsman welcomes double board-certified dermatologist Dr. Chelsea Kesty to explore a booming opportunity.
Designing a Practice That Works for Your Life: Dr. Ruth Mannschreck on Systems, Culture & Freedom
What if you could cut your hours, increase your revenue, and finally reclaim your life, without sacrificing patient care or team performance?
How Pursuing Passions Outside Optometry Can Grow the Value of Your Practice, with Dr. Gary Gerber
AI is transforming eye care now. Learn how ODs are saving time, reducing burnout, and improving accuracy in 2025. Real tools, no hype — with top experts.
AI Is Changing the Way You Practice: What Every Optometrist Needs to Know in 2025
AI is transforming eye care now. Learn how ODs are saving time, reducing burnout, and improving accuracy in 2025. Real tools, no hype — with top experts.
Mental Fitness: The Missing Link in Your Practice’s Growth
Discover how mindset and Positive Intelligence can reduce burnout, improve leadership, and help your practice thrive with guest Natalie Siston.
Redefining Optical Sales: Mindset Shifts and Training Strategies, with Kayla Ashlee from Spexy
Optical Sales: Mindset Shifts and Training Strategies, with Kayla Ashlee from Spexy. You don’t need better frames. You need a better framework.
Inside the EHR Black Box: What’s Helping, What’s Hurting, and What’s Next for Optometric Tech
Why does your EHR feel more like a burden than a solution? Eugene Shatsman sits down with leaders from RevolutionEHR, Eyefinity, and practicing ODs to discuss the painful realities of optometric software — and what the next generation must do differently.
Vision Beyond Sight: How the Two Blind Brothers Turned a Diagnosis into a Mission of Hope and Impact
Two Blind Brothers sit down with Eugene Shatsman to share the story behind the brand that’s raised millions for blindness research — while challenging how we think about disability, storytelling, and human connection.
Tech-Enabled Practice Growth: AI, Automation & the Future of Patient Experience with Altris and Adit
Technology is no longer a “nice-to-have” in optometry — it’s the edge that separates growing practices from stagnant ones. In this episode of Power Hour, Eugene Shatsman brings together two leading innovators transforming how care is delivered and experienced: Grant Schmid, VP of Business Development at Altris AI, and Steven Marinkovich, Sr. Director of Sales at Adit.