Blog
Articles, Interviews and Information to Help You Become a Better Practice Leader
Behind the Scenes at the Heart of America Eye Care Congress with Dr. Susan Lake & Dr. Jeffry Gerson
For over six decades, the Heart of America Eye Care Congress has been one of optometry’s most enduring traditions — bringing together thousands of professionals, students, and industry partners for education, innovation, and community.
Managing Managed Care, Capture Rates and the Missing Middle for Practice Growth with Todd Lossone
Between reimbursements, benefits, and patient expectations, finding the balance between patient satisfaction and profitability is no small feat. But what if the key isn’t fighting the system, but understanding lesser-known opportunities that exist within managed care?
Vegas Innovator Series Part II: Tech to Grow Revenue, Capture Lens Sales & Cut Remakes
Vegas Innovator Series Part II: Tech to Grow Revenue, Capture Lens Sales & Cut Remakes. What happens when you walk the floor at Vision Expo West 2025 and have direct access to the people shaping the future of eye care?
Vegas Innovator Series: Who are the Vision Innovation Challenge Winners at Vision Expo?
Vision Innovation Challenge: From 50+ groundbreaking submissions to 6 stage finalists and 3 transformative winners, this episode captures the ideas, momentum, and leaders shaping the next chapter of vision care.
$1,200 Revenue Per Patient in a Single-OD Practice
$1,200 Revenue Per Patient in a Single-OD Practice & Neurolens’ Rebrand to Newton
Ten patients per day. $1,200 in average revenue per patient. No rush, all value.
The Future of Eyecare Media: Anne M. Cooper on Trends, Technology, and Change
The Future of Eyecare Media: Anne M. Cooper on Trends, Technology, and Change
The Hidden Financial Compression Squeezing Optometry Practices in 2025, with Adam Cmejla
Optometry Finance: Are rising costs and tighter margins putting your optometry practice under pressure?
12 Month Case Study to Scale Smarter: Growing Revenue and Culture with Dr. Nick Lillie
12 Month Case Study to Scale Smarter: Growing Revenue and Culture with Dr. Nick Lillie. Scaling a practice is never easy, especially when new growth often brings growing pains. But what if you could expand your practice, add associates, and increase profitability without losing momentum — or yourself — in the process?
ODs on Facebook: The Online Community Shaping the Future of Optometry with Dr. Alan Glazier
ODs on Facebook: With over 47,000 members, millions of annual comments, and hundreds of ODs engaging daily, it’s the largest and most influential optometry community online.
AOA Leaders Take on Vision Benefit Managers: Legislation, Advocacy, and the Future of Eye Care
AOA Leaders Take on Vision Benefit Managers: Legislation, Advocacy, and the Future of Eye Care. Vision Benefit Managers (VBMs) have quietly reshaped the economics and operations of optometry — controlling prices, influencing supply chains, and dictating patient access.