by Justin | Jul 3, 2026 | Power Hour
Independent practices are not just competing with the optical shop down the street. They are competing with large, vertically integrated companies that understand patient behavior, control more of the patient journey, and use data to influence everything from...
by Justin | Jun 19, 2026 | Power Hour
A growing number of optometric practices are experimenting with aesthetics. They purchase IPL or radio frequency technology for dry eye, recognize the broader potential, and begin offering a few cosmetic treatments when the schedule allows. But for most practices, it...
by Justin | Jun 5, 2026 | Power Hour
Some practices are built from scratch; others are inherited. While both come with challenges, inheriting a practice brings a unique responsibility: preserving what made it successful while finding the courage to evolve it for the future. In this episode of Power Hour,...
by Justin | May 29, 2026 | Power Hour
For more than two decades, some of the most important conversations in optometry have happened quietly behind the scenes. Not on stages. Not in public Facebook groups. But inside private discussions where doctors could speak openly with each other about what was...
by Justin | May 22, 2026 | Power Hour
EXCLUSIVE OPPORTUNITY: Be the first to get the book, “The Eyecare BOSS,” by Eugene Shatsman & Jamie Rosin → https://eyecareboss.com/ When practice owners are asked about their biggest challenge, the answer is usually the same: People. Because when your team is...
