by Allie | Mar 8, 2017 | Previous Episodes
Mike Hundert is the current Chairman of The Vision Council, as well as Chief Executive Officer and Chief Creative Officer of De Rigo Rem, part of the world’s fourth largest provider of eyewear. Mike joins Gary for a discussion on the Power Hour to give his...
by Allie | Mar 1, 2017 | Previous Episodes
On last week’s show, Gary talked about successful strategies to externally market your practice. This week, the show focuses on internal marketing. Learn to turn last week’s prospects into patients, who then become practice evangelists on this...
by Allie | Feb 22, 2017 | Previous Episodes
Gary rolls up his sleeves and gets into a discussion about some innovative external marketing strategies you should be using at your practice. What works, what doesn’t, how to budget and plan your marketing and how to create compelling campaigns are all topics to be...
by Allie | Feb 15, 2017 | Previous Episodes
Guest: Barney Dougher, President of HOYA Vision Care, Americas Barney Dougher, President of HOYA Vision Care, Americas, joins the show to give his opinion on how eyecare’s biggest merger ever may affect your practice and the industry. Our last show on this topic had...
by Allie | Feb 8, 2017 | Previous Episodes
You’ve worked really hard to get patients to come into your practice. Are you working as hard to make sure they never leave . . . and come back when they should? This episode of the Power Hour is dedicated to what Gary calls, “the lifeblood of EVERY business and...
by Allie | Feb 1, 2017 | Previous Episodes
Inventory is a major expense for a practice yet one that rarely gets any attention beyond – “There’s a hole on the board – I guess we need to fill it with something.” On this episode of the Power Hour, Gary takes your calls and shares easy strategies to help you...
