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Articles, Interviews and Information to Help You Become a Better Practice Leader
Replay Podcast: Back to School Marketing
Listen to the replay of this widely listened to episode from August 15, 2018. It’s that time of...
How poor phone skills can torpedo your practice
The person who answers the phone at your practice is more important than you think. The voice on...
Top 5 challenges consultants see in private practices
Gary and his consultants have talked with many private-practice ODs and visited many practices....
A birds-eye view of optometry
Jim Thomas, editor of Optometric Management, joins Gary this week to discuss his favorite...
Myopia – The Great Debate
Topics to be discussed will include: • Axial length – is it really necessary? Why not watch for...
Why ODs shouldn’t be afraid to fail
This week, Gary discusses taking advantage of failing and why ODs shouldn't be afraid to fail....
No Show – June 19, 2019 – AOA Meeting
Wednesday: June 19, 2019
How to get better patient testimonials and what to do with them
Patient testimonials can work for your practice...but only if you use them to your advantage. Gary...
Dr. Elise Kramer helps you get started with Scleral Lenses
Scleral expert, Dr. Elise Kramer, shares her tips on how to bring this specialty into your...
5 minutes makes a difference!
In what may be the shortest Power Hour episode ever, in only about 5 minutes Gary will discuss a...