Susan Daly

With over a decade of experience leading transformative initiatives in the optical industry, Susan Daly is a proven expert in business consulting and strategic partnership management. As the former Director of Optical Strategy & Development at IDOC, Susan developed and launched an industry-first Inventory Management product, driving operational excellence for independent eyewear retailers. Her leadership resulted in new revenue streams and enhanced market competitiveness, making her a trusted advisor for businesses looking to innovate and grow.

Throughout her career, Susan has consistently demonstrated her ability to identify market opportunities, build high-performing teams, and negotiate valuable partnerships with top-tier industry players, including Luxottica, Safilo, and Kering. Her strategic insights have tripled revenues, optimized operations, and positioned companies for long-term success.

Her experience extends beyond the optical industry, with a background in fashion merchandising and a track record of driving profitability in retail environments. As a consultant, Susan leverages her deep industry knowledge and strategic acumen to help businesses navigate complex challenges, optimize their operations, and achieve their growth objectives.